India Sexual Wellness Market Outlook
Sexual wellness involves access to sexual health education, information, and care. It is intended for practicing safe sex, experiencing sexual satisfaction, and seeking care when needed. These services ensure that the couples undergo a safe and pleasurable intimate experience without discrimination, unplanned pregnancy, coercion, and violence.
The India sexual wellness market size is expected to exhibit a CAGR of 7.84% during 2022-2027. Looking forward, IMARC Group expects the India sexual wellness market to continue its robust growth during the forecast period (2022-2027).
Sexual wellness products, such as contraceptives, lubricants, pregnancy testing kits, condoms, lingerie and apparel, sex toys, and vaginal sexual wellness products, are mainly used to enhance sexual drive, maintain erection, and prevent the spread of sexually transmitted infections (STIs).
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India Sexual Wellness Market Trends:
In India, the increasing exposure to sexual wellness and the rising awareness regarding planned pregnancy are some of the factors primarily driving the market growth. Additionally, the Government of India (GoI) and independent non-governmental organizations (NGOs) are undertaking various initiatives and launching comprehensive sex education programs to sensitize and improve the attitude of the young population related to reproductive health and behavior and the proper use of contraceptives, which, in turn, is creating a positive outlook for the market.
In line with this, the rapid expansion of direct-to-consumer (D2C) startups that offer sexual wellness products and solutions, such as consultations and diagnostics with sexologists, and increasing consumer expenditure power are providing a significant boost to the market growth. Other factors, such as easy product availability in online retail stores, increasing awareness regarding personal hygiene, and surging cases of sexual dysfunction and sexually transmitted diseases (STDs), are positively supporting the market growth.
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Note: In this report you will get detailed analysis of the market, growth analysis graphs, historical period analysis, forecast period analysis, major market segmentation, top leading key players of the market, table of content, list of figures, and list of tables.
Key Market Segmentation:
The report has categorized the market based on product type, distribution channel and end use.
Breakup by Product Type:
- Sex Toys
- Male Condoms
- Natural Latex Condoms
- Female Contraceptives
- Cream
- Waist/Hip Lightening Cream
- Hair Removal Foam/cream
- Lubricants and Sprays
- Gels
- Lubes
- Massage Oil
- Others
- Intimate Wash, Foam, Wipes
- Intimate Fragrances, Sprays, Pockets
Breakup by Distribution Channel:
- Specialty Stores
- Supermarkets and Hypermarkets
- Drug Stores
- Online Stores
- Others
Breakup by End Use:
- Men
- Women
- LGBT Community
Breakup by Region:
- North India
- West and Central India
- South India
- East India
Competitive Landscape:
The competitive landscape of the industry has also been examined along with the profiles of the key players.
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Key highlights of the report:
- Market Performance (2016-2021)
- Market Outlook (2022-2027)
- Market Trends
- Market Drivers and Success Factors
- Impact of COVID-19
- Value Chain Analysis
- Comprehensive mapping of the competitive landscape
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