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The new report by Expert Market Research titled, ‘Global Perfume Market Price, Trends, Growth, Analysis, Report and Forecast 2020-2025′, gives an in-depth analysis of the global perfume market, assessing the market based on its segments like perfume types and major regions. The report tracks the latest trends in the industry and studies their impact on the overall market. It also assesses the market dynamics, covering the key demand and price indicators, along with analysing the market based on the SWOT and Porter’s Five Forces models.

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The key highlights of the report include:

Market Overview (2015-2025)

  • Historical CAGR (2020-2025): 4.9%

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Industry Definition and Major Segments

Perfume refers to fragrances that are typically made using essential oils extracted from various flowers as well as species, along with other fragrance imparting elements. The product is widely used to add a pleasant smell to the clothes or the body of the users. Perfumes have now become an essential part of personal care products.

The types of perfumes can be divided as follows:

  • Premium Products
  • Mass Products

The regional markets of perfume include:

  • North America
  • Europe
  • Asia Pacific
  • Latin America
  • Middle East and Africa

Market Trends

In developing countries, such as India, Indonesia, Thailand, and China, the increased availability of consumers results in increased spending on personal care products for improved health hygiene. In addition, the market for personal care items is fostered by a growing number of working women as well as the increased knowledge of products. Furthermore, growing investment by FMCG firms, including P&G and Unilever in attractive packaging, advertising, and promotional efforts, has increased brand awareness for fragrance products. Rising application in households is expected to act as a major market driver for the increased production of fragrance products, such as sprays, candles, incense bats as well as gels. The industry is also projected to increase customer demand for aromatherapy.

Key Market Players

The major players in the market are Avon Products Inc., Natura Cosmeticos SA (BVMF: NTCO3), Chanel S.A., Coty Inc. (NYSE: COTY), LVMH Moet Hennessy-Louis Vuitton (EPA: MC), L’Oreal (EPA: OR), The Estee Lauder Companies Inc. (NYSE: EL), and The Procter & Gamble Company (NYSE: PG), among others. The report covers the market shares, capacities, plant turnarounds, expansions, investments, and mergers and acquisitions, among other latest developments of these market players.

Note 1: As the novel coronavirus (COVID-19) continues to spread across the world, our analysts are constantly tracking the impact of this rapidly evolving situation on the markets and the consumer purchase behaviours. Thus, our latest estimates and analysis about the current market trends and forecast will exhaustively reflect the effects of this emerging pandemic.

Note 2: For a snapshot of the primary and secondary data of the market (2015-2025), along with business strategies and detailed market segmentation, please click on request sample report. The sample report shall be delivered to you within 24 hours.

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Expert Market Research is a leading business intelligence firm, providing custom and syndicated market reports along with consultancy services for our clients. We serve a wide client base ranging from Fortune 1000 companies to small and medium enterprises. Our reports cover over 100 industries across established and emerging markets researched by our skilled analysts who track the latest economic, demographic, trade and market data globally.

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