According to the latest report by IMARC Group, titled, “United States Vegan Food Market: Industry Trends, Share, Size, Growth, Opportunity and Forecast 2023-2028“, The United States vegan food market is projected to exhibit a growth rate (CAGR) of 12.27% during 2023-2028. The rising consumer demand for plant-based diets, increasing environmental awareness and sustainability concerns, and easy availability of innovative vegan food alternatives represent some of the key factors driving the market.
Vegan food refers to a category of food that excludes all animal products such as meat, dairy, and eggs. It relies solely on plant-based ingredients to provide essential nutrients, flavors, and textures. This food ranges from fruits, vegetables, grains, and legumes to more processed items like vegan meats, dairy-free cheeses, and plant-based milk. The market for vegan food is characterized by diverse product offerings that cater to various nutritional needs and taste preferences. In commercial settings, vegan food options are becoming commonplace, available in grocery stores, restaurants, and specialty shops, making it easier for consumers to make plant-based choices. As a result, vegan food is gaining immense traction across the United States and the world for its benefits to health, animal welfare, and the environment.
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US Vegan Food Market Trends and Drivers:
The United States vegan food market is primarily driven by the rising health consciousness among consumers, who perceive vegan diets as a way to combat lifestyle-related diseases like obesity, diabetes, and heart conditions. Additionally, ethical considerations, particularly concerning animal welfare and environmental sustainability, are encouraging more Americans to adopt veganism. In line with this, the rising inclination of the younger demographics, especially millennials and Generation Z, toward vegan diets is fueling the demand for innovative, convenient, and flavorful vegan options. Besides this, favorable government regulations and initiatives across the United States that promote sustainable food choices further propel the market growth. Moreover, technological advancements, such as the advent of plant-based proteins and lab-grown meats that closely mimic the taste and texture of animal products, are expected to catalyze market growth in the coming years.
US Vegan Food Market 2023-2028 Competitive Analysis and Segmentation:
Competitive Landscape:
The competitive landscape of the industry has also been examined along with the profiles of the key players.
The report has segmented the market based on product, source, and distribution channel.
Product Insights:
- Dairy Alternatives
- Cheese
- Desserts
- Snacks
- Others
- Meat Substitutes
- Tofu
- Texturized Vegetable Protein (TVP)
- Seiten
- Quorn
- Others
- Others
Source Insights:
- Almond
- Soy
- Oats
- Wheat
- Others
Distribution Channel Insights:
- Supermarkets and Hypermarkets
- Convenience Stores
- Specialty Stores
- Online Stores
- Others
Breakup by Region:
- Northeast
- Midwest
- South
- West
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Key highlights of the report:
- Market Performance (2017-2022)
- Market Outlook (2023-2028)
- Porter’s Five Forces Analysis
- Market Drivers and Success Factors
- SWOT Analysis
- Value Chain
- Comprehensive Mapping of the Competitive Landscape
If you need specific information that is not currently within the scope of the report, we will provide it to you as a part of the customization.
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